International Commercial Communications
The International Commercial Communications (ICC) programme provides you with the knowledge and skills you need to create your own vision on branding, marketing communications and consumer behaviour, and shares the newest developments in the field in an international context.
You will partake in a prominent pan-European advertising competition during the second part of the programme, giving you the opportunity to experience of working in an advertising agency. You'll get a briefing for an actual project and carry out extensive research and analysis before formulating a strategy and campaign that you'll pitch to a panel of judges.
What do you need to enter this programme? And what can you expect when you apply? In this section you'll find all you need to know!
In our Course Guide you can find all relevant information about the programme in one practical document. Download it here for your convenience.
To enter this programme, you need an educational background in Marketing, Communications or PR.
When you move to a different country to study, there are lots of things to arrange. For instance, where will you live? Visit the practical information page.
Find out how to apply
Ready for an international adventure?
Why choose hu?
Boost your international profile
With a Minor in International Commercial Communications you build a strong international profile, making you stand out to prospective employers at home and abroad.
Inspiring international setting
HU supports your ambitions. Our lecturers will tutor and assist you in making the most of this international programme. During your time in Utrecht, you will meet students from all over the world and make connections to last a lifetime.
Utrecht Science Park Campus
Studying at HU University of Applied Sciences Utrecht means you get to enjoy all the benefits of our modern campus, Utrecht Science Park (USP). A miniature city with the universities' buildings, student housing, restaurants, cafés, a sports centre, and much more, it enjoys excellent transport links to Utrecht and beyond.
Vibrant university city Utrecht
Beautiful Utrecht has lots of young people and excellent facilities for student life. It has a mediaeval city centre which is small enough to explore by foot or bicycle. Enjoy a drink next to the quaint canals or dine in one of the converted wharf cellars.