Immersive Design

Are you a creative, internationally oriented student with a passion for design? And are you keen to apply new media to reach audiences using audio-visual, virtual reality or augmented reality environments? Then our Immersive Design specialisation programme is for you!

Welcome to HU

Play video
Students sitting on the grass at HU Campus

Useful to know

Start moment February
Number of ECTS 30 Dutch Education System
Programme level Minor
Programme code JDE-SPEIDE.3V-21
Language of instruction English
Year of study Year 3 or 4
Practical Matters Housing and Immigration
Location Utrecht Science Park

Course content

What do you need to enter this programme? And what can you expect when you apply? In this section you'll find all you need to know!

In the Immersive Design programme, you learn to design story-driven media, in which the audience is immersed in a fictional world and experiences a story, as if they were there.

By combining immersive (storytelling) techniques with relevant technologies and media, you can increase the impact of a story and the emotional involvement with it. In this way you can convey a powerful (communication) message. This can be done with various media, including audio, interactive media, (public) environments, film, virtual reality, and augmented reality.

During the programme you will study practical examples and explore the backgrounds, theories, terms, techniques, technologies, trends, and strategies in the field of Immersive Design. You work largely self-directed. In projects you apply and expand the knowledge and skills you have acquired; you experiment with application possibilities and design, and you create meaningful immersive designs.

In short: an inspiring programme in which you can make things for your portfolio, and where you learn to recognise and argue the quality and beauty of branding and communication.

The programme gets you ready to confidently start working in a Creative Business environment.

Would you like to know more about this programme or do you have a specific question? Please contact the programme coordinator, Kim Kamphuis.

The programme is one semester long and ends with an assessment. It is not possible to combine this programme with other programmes.

Course unit title
Immersive Design (assessment)

In our Course Guide you can find all relevant information about the programme in one practical document. Download it here for your convenience.

To enter into this programme, you should have some design-related experience but most of all the will to explore and find your design inspiration.

English CEFR level B2.

Please note: You may be asked to take a language assessment test before the start of the programme. If your English language skills are below the required level, you may not be able to enter the course, as you need to be able to actively participate in (parts of) the programme. In all cases, the programme manager makes the final decision.

Practical information

When you move to a different country to study, there are lots of things to arrange. For instance, where will you live, how much are the costs? Visit our practical information page to help you prepare your stay. It is also important to start arranging a living space as soon as possible. Our housing pages will help you on your way. A student living in the Netherlands needs about € 800 - 1000 a month to cover living expenses, such as housing, food and transportation. This includes insurances – health insurance is mandatory.

Find out how to apply

Ready for an international adventure?

Why choose HU?

  • Enthral audiences with immersive design

    Immersive design might seem futuristic to some, but you'll know how to engage today's audiences after completing the Immersive Design programme. With your skill set you are sure to find an interesting job in creative business.

  • Inspiring international setting

    HU supports your ambitions. Our lecturers will tutor and assist you in making the most of this international programme. During your time in Utrecht, you will meet students from all over the world and make connections to last a lifetime.

  • Utrecht Science Park Campus

    Studying at HU University of Applied Sciences Utrecht means you get to enjoy all the benefits of our modern campus, Utrecht Science Park (USP). A miniature city with the universities' buildings, student housing, restaurants, cafés, a sports centre, and much more, it enjoys excellent transport links to Utrecht and beyond.

  • Vibrant university city Utrecht

    Beautiful Utrecht has lots of young people and excellent facilities for student life. It has a mediaeval city centre which is small enough to explore by foot or bicycle. Enjoy a drink next to the quaint canals or dine in one of the converted wharf cellars.

Exterior Padualaan 99 and 101, Utrecht Science Park

Interested in our Immersive Design programme?

Want to know more?