Innovation Management of SMEs in the Creative Sector in Flanders and the Netherlands

Authors Iris Hollaender , Ysabel Nauwelaerts
Published in Journal of Marketing Development and Competitiveness
Publication date 2012
Type Article

Summary

This article studies the innovation management of 105 creative SMEs in Flanders and the Netherlands. This region appears to have an innovative climate and stimulating life style, well developed infrastructure and proximity of logistics and suppliers. However, we identified many restricting legislations and regulations that hamper creative SMEs. Above that, creative SMEs fail to find sufficient access to capital to invest in their growing innovative activities. Dutch creative SMEs find more easily access to external financial resources and governmental support than their Flemish colleagues. Finally, the use of managerial and financial tools seems uncommon but required among creative SMEs.

Language English
Published in Journal of Marketing Development and Competitiveness
Year and volume 6 3
Page range 140-153

Algemeen