Music Marketing
If you are an enterprising, creative, driven, focussed and internationally-minded individual with a passion for the music industry, then you are the right fit for our Music Marketing minor!
The programme introduces you to the business of entertainment, and specifically the multi-faceted music industry, while giving you the opportunity to speak with and learn from top (inter)national professionals from the sector. The programme takes place in both the fall and the spring semester.
Useful to know
Start date | February, September |
---|---|
Number of ECTS | 30 Dutch Education System |
Programme level | Minor |
Programme code | MC-MUSICMARK-11-SEM1 (fall) MC-MUSICMARK-11-SEM2 (spring) |
Language of instruction | English |
Year of study | Year 3 or 4 |
Practical Matters | Housing and Immigration |
Location | Utrecht Science Park |
Course content
What do you need to enter this programme? And what can you expect when you apply? In this section you'll find all you need to know!
Our Minor Music Marketing covers most aspects of the exciting music business and is an intermediate level programme. The purpose of the program is to introduce you to the business of entertainment (which is a growing aspect of marketing these days), specifically the business of music, while giving you the opportunity to speak with and learn from top (inter)national professionals in the industry. It is held in both the fall and the spring semester.
Would you like to know more about this programme or do you have a specific question? Please contact the programme coordinator, Nerko Hadziarapovic or the academic coordinator, Karin van Gastel.
The programme takes place during one semester and contains the following:
Course unit title |
ECTS |
Music Marketing |
5 |
Music Event Marketing |
5 |
Music Accountancy |
5 |
Music Management |
5 |
Project |
10 |
Please note that the programme reflects a (logical) bundle of courses/subjects and should normally be followed as such. By choosing this package you will have to participate in ALL the courses included. It is not possible to combine (two or more) programmes in one single period.
In our course guide you can find all relevant information about the programme in one practical document. Download them here for your convenience.
You can find other, interesting information in the following documents:
- Assessment Presentation Music Accountancy
- Assessment Report Music Accountancy
- Assessment Presentation Music Management
- Assessment Report Music Management
- Assessment Presentation Music Marketing
- Assessment Report Music Marketing
- Group Assignment Music Event Plan
- Grading Criteria Assignment Music Event
When applying for this programme, you are expected to have foundation of introductory course(s) in Marketing Management.
English CEFR level B2.
During the first week (or on the Introduction Day), you will take a compulsory English proficiency test in order to check eligibility to participate in the courses.
Please note: If your English language ability proves to be insufficient to participate actively in (parts of) the courses you have chosen, we cannot be bound to the Learning Agreement, neither can we guarantee to offer you the required amount of Study load (EC’s). Teachers might request you to take a diagnostic test at the start of the course to check if your English language ability is sufficient to successfully participate in that specific course. In all cases it is up to the programme manager, to decide if your English language ability is sufficient to be eligible for the programme/course.
Practical information
When you move to a different country to study, there are lots of things to arrange. For instance, where will you live, how much are the costs? Visit the practical information site. Read here for more info about how to arrange housing. A student living in the Netherlands needs about € 800 - 1000 a month to cover living expenses, such as housing, food and transportation. This includes insurances – health insurance is mandatory.
Find out how to apply
Ready for an international adventure?
Interested in our Music Marketing programme?
Want to know more?
- Telephone +31 88 481 81 81
- Email exchange@hu.nl
- Work days from 09:30 to 16:30