Sports Management

Sports management is work for specialists. You deal with both professionals and volunteers within sports organisations, with training and coaching principles, marketing and communication, financial services, regulations, and challenging market conditions. If this sounds exciting to you, discover our Minor Sports Management.

We look at the Dutch sports market, but also at international sports management and cultural differences – through an exchange project with an international partner institution.
The sports industry is a growing market, and constantly on the move. Companies and events in the sport business are different due to the emotional involvement of participants and spectators, and the worldwide media attention.

Useful to know

Start date September
Number of ECTS 30 Dutch Education System
Programme level Minor
Programme code MC-SPORTMAN-18
Language of instruction English
Year of study Year 3 or 4
Practical Matters Housing and Immigration
Location Utrecht Science Park

Course content

What do you need to enter this programme? And what can you expect when you apply? In this section you'll find all you need to know!

The sports industry is an important and growing market, which is constantly on the move. Companies and events in the sport business are distinguished by the emotional involvement of participants and spectators and the worldwide media attention.

The Sports Management minor gives students a broad insight into the many aspects of sports management, so that you can manage at a tactical and strategic level as a future manager at a sports organization and understand the coherence between different disciplines. We look at the Dutch sports market, but also at international sports management and cultural differences, through an exchange project with an international partner institution.
 
Sports management advice is work for specialists. You get to deal with both professionals and volunteers in an organization in sports, with training and coaching doctrine, with marketing communication, sports law, financial services, government regulation and challenging market conditions. All these elements are covered in this minor. For example, you research Dutch and international sponsoring and marketing opportunities. You will also learn how to deal with legislation, rights and contracts and learn about sports psychology and exercise physiology. Finally, attention is paid to setting up your own sports company.

Would you like to know more about this programme or do you have a specific question? Please contact the programme coordinator, Martijn Gregoire.

Title

ECTS

Sports Management

5

Sports Marketing

5

Sports Psychology & Effort Physiology

5

Sports Finance

5

Starting your own Sports Company

5

Sports Management in International Perspective (mutual study trip abroad)

5

In our Course Guides you can find all relevant information about the programme in one practical document. Download them here for your convenience.

Exercise physiology

Sportmarketing

Sport Psychology

Sports Finance

Sports Management

Sports Management in International Perspective

Starting up a business in the sport industry

English B2

If your English language ability proves to be insufficient to participate actively in (parts of) the courses you have chosen, we cannot be bound to the Learning Agreement, neither can we guarantee to offer you the required amount of Study load (EC’s). Teachers might request you to take a diagnostic test at the start of the course  to check if your English language ability is sufficient to successfully participate in that specific course. In all cases it is up to the program manager, to decide if your English language ability is sufficient to be eligible for the program/course.

English CEFR level B2.

Please note: You may be asked to take a language assessment test before the start of the programme. If your English language skills are below the required level, you may not be able to enter the course, as you need to be able to actively participate in (parts of) the programme. In all cases, the programme manager makes the final decision.

Please note that the programme reflects a (logical) bundle of courses/subjects (and should normally be followed as such); it is not possible to combine (2 or more) programmes in one single period. Please note, by choosing this package you will have to participate in ALL the courses included.

Practical information

When you move to a different country to study, there are lots of things to arrange. For instance, where will you live, how much are the costs? Visit the practical information site. Read here for more info about how to arrange housing. A student living in the Netherlands needs about € 800 - 1000 a month to cover living expenses, such as housing, food and transportation. This includes insurances – health insurance is mandatory.

Find out how to apply

Ready for an international adventure?

Why choose HU?

  • Multi-faceted minor programme

    This programme touches on all facets of sports management: managing modern sports organisations, training and coaching principles, marketing and communication, financial services, laws and regulations, challenging market conditions and the emotional and societal impact of sports.

  • Inspiring international setting

    HU supports your ambitions. Our lecturers will tutor and assist you in making the most of this international programme. During your time in Utrecht, you will meet students from all over the world and make connections to last a lifetime.

  • Utrecht Science Park Campus

    Studying at HU University of Applied Sciences Utrecht means you get to enjoy all the benefits of our modern campus, Utrecht Science Park (USP). A miniature city with the universities' buildings, student housing, restaurants, cafés, a sports centre, and much more, it enjoys excellent transport links to Utrecht and beyond.

  • Vibrant university city Utrecht

    Beautiful Utrecht has lots of young people and excellent facilities for student life. It has a mediaeval city centre which is small enough to explore by foot or bicycle. Enjoy a drink next to the quaint canals or dine in one of the converted wharf cellars.

Study in Utrecht

Interested in our Sport Management programme?

Want to know more?