Annuska Tubast

Annuska Toebast

Researcher
Annuska Toebast-Wensink MA MSc is researcher at the research group Marketing & Customer Experience. She focuses her research on the research line Brand and Society.

Richtext

Annuska currently teaches Marketing and Sustainable Business Development courses at Utrecht University of Applied Sciences. She works on her PhD research at the Copernicus Institute of Sustainable Development (Utrecht University), aiming to contribute to a circular economy, specifically the fashion industry, from a marketing perspective. The working title of her PhD research is 'Persuading consumers to choose a sustainable wardrobe. The attractiveness of circular strategies in fashion from a marketing perspective.'

Annuska has a Masters degree in Business Communication as well as a Masters degree in Business Strategy (both Radboud University) and studied at Berkeley (University of California). She has work experience as a consultant, business manager, and entrepreneur.

Expertises

  • Sustainable Fashion
  • Marketing & Branding
  • Sustainable Business models

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Annuska Tubast

Annuska Toebast

  • Researcher
  • Research group: Marketing & Customer Experience