Bas Delmee

Bas Delmee has been working as a researcher within the research group Marketing & Customer Experience since September 1, 2023. He supervised the qualitative part of the research into a proactive government. His main goal is to determine how customers/citizens experience a proactive approach.


What is happening? Where is it going? And how do you respond to this? These are the three core questions that senior researcher and advisor Bas Delmee has been working on for more than 20 years. He studied HRM at Utrecht University of Applied Sciences and subsequently completed a master's degree in Interdisciplinary Social Science in 2003 (two specializations: Communication Science / Policy & Management).


  • Research customer experience & trends
  • Workshops & trainingen
  • Service Design & Scenario Planning


Any questions or want to collaborate?

Bas Delmee

  • Researcher
  • Research group: Marketing & Customer Experience