Kiki de Bruin is a PhD-student at Journalismlab (Research Group Quality Journalism in Digital Transition). She studies News avoidance and the consequences for informed citizenship in a democratic society (2020-2024). As a communication scientist, she focuses on the impact of the digital society on journalism and the public, and vice versa.
Kiki also teaches at the School of Journalism at the Hogeschool Utrecht. She publishes in scientific journals (such as Journalism, Digital Journalism and Journalism Studies) and presents her work at scientific conferences such as ECREA, ETMAAL of Communication Science, ICA and Future of Journalism conference. Prior to her PhD research, Kiki was researcher in the project Immersive Journalism and the Involved Public.
Before her work as a researcher at Journalismlab, Kiki worked at De Persgroep (now DPG Media) and wrote as a freelance journalist for various Dutch newspapers. She graduated from the master Communication and Information Sciences/Journalism at the VU in 2016 and in 2014 she obtained her bachelor's degree in General Social Sciences at Utrecht University and St Petersburg State University.
Fields of expertise
- Journalistic Innovation
- Public Research
- Feeling the News? The Differential Effects of ImmersiveJournalism on Emotional Response
- Uncovering the audience perspective A qualitative analysis of experiences and evaluations of two immersive journalism productions in the Netherlands
- Avoiding the news to participate in society? The longitudinal relationship between news avoidance and civic engagement